SEO

Artificial intelligence and search: how generative AI is reshaping SEO

Posted by: , Posted on: - Categories: Artificial Intelligence, Content, generative AI, search engine optimisation, SEO
Business person using AI search on a laptop

Nothing keeps digital marketers on their toes like search engine optimisation (SEO) and the effect of Google’s ever-evolving algorithm on visibility and traffic. Well, you better put on comfy shoes, because artificial intelligence (AI) is now entering the scene. To …