Who is a brand custodian?
![wooden blocks showing a heart surrounded by two palms](https://commsandmarketing.blog.essex.gov.uk/wp-content/uploads/sites/11/2023/09/shutterstock_2067741761.jpg)
If you, in a big or small way, are involved in creating communications for the council, you are a brand custodian. You are responsible for guarding and building Essex County Council’s brand identity. The work each of us puts out …